By and large, companies are prioritizing retaining the customers they do have, and getting more LTV for each and every account.
The days of growth at any cost are over (for now).
That said, that front line seller role focused on market expansion doesn’t carry the same weight as it used to.
Those same skills you used in uncovering pain, building value by aligning pain and goals to solutions, and negotiating are still super valuable in other customer facing revenue generating roles that companies are prioritizing more and more.
AEs and SDRs have a clear path into…
Customer Success
Renewals/Retention
Enterprise/Strategic Account Director
Solution Engineer
Business Value Consulting
If you’re thinking of doing something new and don’t know where to begin, see about transitioning into one of those roles at your current company.
Looking for a new company in 2025?
It can be tough to know when to leave a company if you don't have a clear career strategy planned out.
When I talk to reps who are burned out, a lot of times it comes to staying at a company too long.
How do you know what "too long is"?
Keep an up to date inventory of where you want to be in 5 years.
Track backwards to figure out what you need to do in years 1-5 to get there.
Is your current job on that timeline?
If not, get out.
Season 2 of PIPs & Pivots drops next Sunday, 1/12!
Interviews with:
Caroline Maloney on how to move out of a BDR seat and into a Sales Enablement or Sales Manager Role
Troy Munson on how to found successful startups as a full-time AE
Emily Johnson on how to prevent and treat burnout
Val Walker on how to pivot from AE to CSM
Laura Flores on how to pivot from AE to Sales Operations
Chris Cicconi talks about moving from BDR to Sales Leader